The Other Ball is an exclusive music event held twice a year in New York and London to support the charity Arms Around The Child. Kandi were asked to help brand and digitally market the event with accompanying printed literature. The events have all been produced by Mark Ronson and Jeff Bhasker and have included performances by The Black Keys, Nate Ruess, Florence Welch, Mikky Ekko, A$AP Rocky, Lykke Li, Miguel, Blood Orange, Rudimental, Lily Allen and Angelique Kidjo.